This will most likely be taken down at some point, but while it’s up, check out the intro to the movie Limitless. It’s a take on fractal zooming — a sort of infinite zooming sequence that enlarges the picture plane in front of you until it is out of frame only to have another picture frame come into view.

I’m not the best at describing it, I just know it looks amazing. PC World did some digging and found out that the effect was done by using 3 stationary RED cameras all with different lenses filming the same scene at the same time. Very interesting read if you want to try and recreate it.